What if you knew exactly what your target customers wanted and details regarding the challenges they are facing?
Our trademarked and proprietary Voice-of-Government® (VoG) process is delivered by sourcing market intelligence directly from the voice of your government prospects. We gather and share BD intelligence specific to a government customer’s wants and needs, using their own words.
Why is VoG Intelligence Important?
Our clients need to understand what their customers are seeking in order to develop proposals with optimal solutions to win deals. In an environment where government representatives increasingly shut down or avoid conversations with Federal vendors, open communications about the wants and needs of the customer have diminished. Without this essential information, it is difficult for contractors to:
Make informed bid and no-bid decisions
Develop solutions tailored to the needs of the government customer
Improve internal solutions to match government requirements
Empathize with your government prospects’ pain points